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Contents
List Of Illustrations ix
Acknowledgments xi
Introduction 1
1. Getting to the Roots of the industry 1
2 Beauty school Promises and Shop Floor Practices 52
3. Blue Eagles, Neighborhood Shops,
and the Making of a Profession 87
4- "Growing Faster Than the Dark Roots
on a Platinum Blonde": The Golden
Years of the Neighborhood Shop 121
5. Afros, Cornrows, and Jesus Hair:
Corporate America, the Ethnic Market,
and the Struggle over Professionalism 153
Conclusion 197
Notes 201
Bibliography 235
Index 245
About the Author 249
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